Named for the moment
two lives are tied together.

In Mexican, Filipino, and Spanish wedding traditions, el lazo is a cord draped around a couple in a figure-eight — an infinity loop — after they exchange vows. It symbolizes a bond that can't be broken. We named the company after it because that's what a wedding is, and because the tie that binds should also describe how this industry treats the people in it: honestly.

Lazo was founded by a working wedding vendor — a photographer and videographer who spent years on the other side of this marketplace, paying for leads that never answered and rankings that money decided. Lazo is the platform he needed: verified reviews, rankings that can't be bought, and business tools that don't require three more subscriptions.

We're starting in Phoenix, Denver, and Dallas–Fort Worth, and building nationwide.